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3rd Annual China Hotel and Resort Summit

, Hilton Hongqiao, Shanghai

3rd Annual China Hotel and Resort Summit
June 28th-29th Hilton Hongqiao, Shanghai

Noppen’s 3rd Annual China Hotel and Resort Summit took place on June 28th &29th; the event provided a platform for industry leaders to discuss the prospects of the industry. China is likely to see the highest growth in Asia, as domestic tourism has seen an unprecedented increase in the country. The rapid growth has attracted many major hotel operators to open new hotels in China. Statistics from the National Tourism Administration show that in 2010, the Chinese mainland attracted 134 million international visitors. That number is expected to reach 153 million by 2015.

Some of the summits most influential speakers on day one were Mr. ZHANG Dong, Press VP of China Tourism Academy. He gave an excellent presentation on the Policy & Market Analysis on the Tourism Industry. He showed government policies within China’s tourism industry. Following him on stage Ms. Zoe WU, Director of Horwath HTL held an exclusive interview with Mr. Ricco DEBLANK CEO of Sun Hung Kai Properties Hotel Division. Mr. DEBLANK is a well respected figure in the industry; the audience got a chance to see the thoughts and opinions from Ricco about the hotel industry. Next was perhaps one of the most important speakers of the two-day event, Mr. Ilja POEPPER, the VP of S&M Global, Wanda Hotels and Resorts Co Ltd. During his presentation he showed us their Multi-Brand Strategy of some international hotel brands. He also explained the big difference between the international Hotel Brands, at the end of his presentation he listed the benefits of Wanda Vista Brand, and the audience truly enjoyed his presentation. Another standout speaker on day one was Mr. Charles HE, Senior VP of Jones Lang Lasalle Hotels. He delivered a good market analysis of the Chinese Hotel Market. He showed the audience firsthand data which supported his presentation and helped the audience comprehend the increase in China’s hotel industry. The last most influential speaker on day one was Mr. Jules KWAN, Managing Director, of Space Development presented “The Un-sustainability of Green Hotels” In the beginning of the presentation he introduced the sustainability of the buildings in China. After that, Mr. Kwan gave us a general idea of how Haichang sustainability is being tracked and he also gave some examples of the buildings that focus on sustainability. At last he explained how URBN hotel practices sustainability. The audience learned about green hotel and green technology through interesting presentation.

Some of day-two most influential speakers include Mr. Paul TOWN, the VP of Hotel Operation, Galaxy Macau who was also the Chairmen of day-two, he gave us a presentation on the Galaxy Macau Bringing “World Class, Asian Heart” to life. One year in a successful Integrated Resort Operation. He told us how to deliver “World Class, Asian Heart” and the service attributes of “World Class, Asian Heart”. Lastly, he explained the design and positioning of Galaxy Macau, Mr. Town was undoubtedly one of the most interesting speakers to the audience. Another speaker standout out speaker on day-two was FURUKAWA Max NG, Senior VP of Development, for Interstate China Hotels & Resorts. His presentation was about the Third Party Management Business Mode. Firstly he gave us a general introduction of the relationship between Management Company, brands and hotels. Then he explained Why We Choose Third Party Management? At the end of his presentation he gave the prospect and vision for Value at Each Stage of the Hotel Life Cycle. Another presentation that stood out during day-two was the Exploring Business & Resort Properties Integration from Mr. CHEN Bin, Owner Representative at OCT International Hotel Management. He presented a case study on Intercontinental Shenzhen and told us the challenges faced by business and resort-style properties. Also from the integrated property he gave us the sample of Intercontinental Shenzhen, the culture, butler service, and awards. The last influential presenter of the two-day event was Mr. Wayne ZHU, the VP of Development China, Minor International Hotel Group spoke about The Boutique Resort’s Positioning. He identified the brands of international small boutique resorts. He firstly introduced the development of small boutique resorts in China, like geographical distribution and showed case studies and data he retrieved about positioning small boutique resorts.

Besides the most influential speakers, there were many other excellent presentations that received even better feedback such as the two panel discussions during from day-one and day-two of the conference. They had good interaction with the audience. One was moderated by James WEI, Director of Development, Hilton Worldwide while the panelists David KWAN, VP Development (China), Langham Hotels International, Max NG, Senior VP Development, Interstate Hotels & Resorts and Ilja POEPPER, VP of S&M Global, Wanda Hotels and Resorts Co Ltd. the topic of their panel was Future of Hospitality Development in China: What’s coming next? The second panel was about Owning Your Guest is Owning Your Future. The moderator was Mr. Symon BRIDLE, COO, New World Hospitality; his panelists were John Rolfs, GM, The Portman Ritz-Carlton Shanghai, Paul TOWN, VP of Hotel Operation, Galaxy Macau, Janus LEE, Assistant GM, Greenland International Hotels Group. They shared their views from the owner, the developer and the operator’s side.

There were quite a few introductions of innovative products and services such as Mr. Eric CHEW, Architect Director of American Standard China gave us a very interesting presentation of Leading Bathroom Solutions for Tomorrow's Hotel & Resort Design Needs. He introduced their designer and products. Then he showed us some case studies on the products they’ve been using. He gave the audience a clear image of the products and technology from American Standard. Dr. Klaus SCHäFER, President, Bayer Material Science China is one of the most important presenters of the event. He gave the presentation of Realize Sustainable Hotels through Innovative Ways-Bayer EcoCommercial Building Program. Bayer is one of the leading companies in sustainability. He said “A green hotel needs the right operation of the right structure” and he introduced the projects that EcoCommercial Building Lighthouses around the globe. IBM had a workshop on the first day in the afternoon; they spoke about Smart Tourism Industry: Smart Hotels and Resort which was presented by Mr. LI Minquan, Senior Software Architect, IBM Global Technology Service. His introduction of IBM GTS is divided into the opportunities and challenges for the hotel industry, enhance hotel quality with wisdom and case sharing. He explained smart planet means to use IT to change our ways of work, life and entertainment. Also he showed us what are smart buildings and smart hotels and the benefits that can be brought to the owners by using their products and technologies. Ms. Sara CICOGNANI, Executive Director, Asia Pacific, Zucchetti Rubinetteria S.p.A Shanghai Rep. Office, gave an intro to Zucchetti Kos Products. Her multicultural upbringing, knowledge of the luxury industry, and experience in the international markets give her an international insight. Mr. Raymond WEN the GM at Guangzhou Xiongsen Hotel Article Co Ltd whom were the dinner sponsor of the event gave a presentation about ON TIME, PROFESSIONAL, STRESSLESS --- XIONGSEN, NOT JUST QUALITY, BUT SERVICES. Through his speech the audience got to know the company, their products and their partners. At last he told us what advantages they have, timely, professional, and thoughtful. Mr. Jon THOMPSON, Group New Services Development Manager, Rentokil Initial. He explained how to Help Maintain Hygienic Environment for Hotel. Rentokil talked about Hygiene, an essential for the environment & our well-being. He told us that Hygiene also functions as the base for Rentokil Initial Integrated Pest Control Management and their solution is based on insight and professional survey. He listed some examples of how their products with Quality & Safety Standards to support your Brand Image. Mr. SHEN Xianghong, Director of Marketing Service Center, Nanjing TIANSU Automation Control System Co Ltd, gave us a speech of TIANSU Hotel Room Control Solution. He firstly introduced TIANSU Company to the audience and then he showed us cases on how they do smart solutions as well as hotel room control solutions. He also, went into detail about their products work. Alberto ARMANELLI, Export Sales Manager, Caleido showed us design, fashion, technology and environmental sustainability. He told the audience that Caleido strategy is to focus on the completeness of catalog and on a campaign of international communication, to offer its business partners effective tools, new products and solutions.

Noppen would like to acknowledge other sponsors that showcased their newest products to all the delegates. They are our Bronze Sponsors: TOTO, Official Exhibitor: Club Car Showcase Sponsors: Grundfos, Scentair, PRECOR, Alliance Laundry Systems, King Koil, TYCO Thermal Controls Nilfisk Advance, HOBART, ARMSTRONG, LDS International, PAR and would like to highlight the value added by our attending specialist Uniumin. This summit was held to build on the ideals of development and co-operation. The forum aimed to bring together the world's prominent industry leaders and government officials to discuss the development of the Chinese hotel and resort industry, investment opportunities and challenges. Whilst simultaneously providing a platform to be listen to industry experts and find the best solution. We would like to sincerely thank all our sponsors, speakers, and media partners for contributing to the evens success.

3rd Annual China Hotel and Resort Summit

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