22nd-23rd September 2016, Shanghai, China
According to the data from National Bureau of Statistics, the population of children under 16 years old has approached 400 million, which accounts for 35% of total population of China. With newly-issued two-kid policy, the number of newborns will continue to increase, and the estimated yearly increase of newborns is 16 million. In addition, with the advance of urbanization, there will be more children come to the city. In this case, urban children’s consumer market has got greater potential. In recent years, experience-based family entertainment center and theme park has attracted investment of more and more children and parents.