March 7th, 2024丨Shanghai China,
As the culture and tourism industry recovers, theme parks are emphasizing more and more on the tourists experience in terms of landscape design, management mode and marketing strategy, and in the era of experience economy, theme parks need to seek new development. At the same time, under the background of the new mode of cultural and tourism integration, how to deeply develop mass tourism and smart tourism, adhere to the technology empowerment and innovation drive, deeply promote the integrated development, extend the industry chain, create new value, and how to help theme parks develop innovatively under the support of unique culture and technology will be the focus of the future cultural and tourism groups.