Africa has been yielding increased opportunities in the retail market for several years in a row. Enhanced consumerism, a young population, a growing middle class and wider access to technology are strong factors adding to the success of the market in the entire continent. Kenya is ranked first when it comes to projects in pipeline. A second country of importance in East Africa is Tanzania, which is said to have huge untapped potential.
At Noppen`s Africa Retail Expansion Summit, in Nairobi, property developers, investors and retailers will go in discussion with consultants, architects, construction companies, banks, equipment providers and service groups, to explore the best schemes to capitalize on the growth trends the continent is experiencing.